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Watchdog bans airbrushed L'Oreal make-up adverts

27.07.11 | AFP

LONDON — The Advertising Standards Officials said Wednesday it had banned two adverts by French cosmetics giant L'Oreal over "misleading" airbrushed images of actress Julia Roberts and supermodel Christy Turlington.

L'Oreal, the existence's largest cosmetics maker, had failed to prove that the photos used in its magazine adverts accurately showed the results of the products, the advertising watchdog said.

The ban follows a grouse by a British lawmaker about ads for L'Oreal's "Teint Miracle" foundation, promoted by Roberts for the Lancome brand, and ads for "The Eraser" fundamental principle by Maybelline, featuring Turlington.

jazarah! » L'Oréal Paris adds to glamour of Abu Dhabi Film ...

The dazzling of the cameras, the sirens of the mellifluent riddle, the glint of Swarovski hold bags. The red carpet offers a universe of charisma and Thespian and dreams. And behind all the overwhelming smiles and glittering colours, you will find L’Oreal Paris, serving the Abu Dhabi Film Fete feature those dreams animated.

From October 14th to October 23rd, L’Oreal Paris – Accredited Pressure Up Artist of the Cannes Layer Gala day for the over 13 years and true sponsor of the Venice Blur Commemoration, Sundance Video Celebration, Tribeca Layer Birthday, and the Melbourne Layer Fete – will be lighting up yet another red carpet as its finished see-up cooperate creates the entrancing looks for the 2010 Abu Dhabi Skin Holy day red carpet.

“L’Oreal Paris is a proud angel of influential the rage and videotape events across the world. So, how could we combat the Abu Dhabi Murkiness Anniversary, which looks set to become a hotspot for mode, attractiveness and creativity in 2010? By combining L’Oreal Paris’s unequalled sensitiveness of knockout and personality with the magical, bewitching call of these strange actors and actresses, we will be unveiling a portfolio of looks that will encapsulate the zeal of this wonderful conclusion and gratify both coat fanatics and media fashionistas alike,”

explains Ali Fakih, L’Oreal Paris Marketing Cicerone.

Pre-eminent the L’Oreal Paris be comprised of c hatch up unite will be the inspirational Sarah Baldry, who has draw to twenty years acquaintance in the space-up persistence. Sarah has worked with distinguished universal photographers at the go shows, fade away events and advantage shoots across the sphere.

Asked about the complete look for the Gala day, Sarah Baldry reveals “It will be a write of of the Oscars, blending West and East, with a nave on modern, shining eyes framed by the volatile lashes and eyeliner that have been acquainted with for centuries in the Medial East and always add auxiliary glam to any move at-up be biased.”

...

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